Dr. Yew Kam Keong

Dr Yew Kam Keong (popularly known as Dr. YKK) helps companies to fast-track their innovation with minimum risk and using the least expenditure, time, effor and resources. His trademarked 7-Step structure methodology is  possibly the most powerful and most effective innovation system in the world as it taps into the global brain. It has proven to bring tangible and measureable benefits to his  clients in improved profits and performance.

Dr YKK is an international speaker, trainer consultant and author and has conducted creativity workshops in several countries such as Australia, UK, Mauritius, India, China, Thailand, Singapore and Malaysia. He has served the toy company, Lego on its pioneer 8-member panel of international creativity experts for its global project "The Next Generation Forum".

Dr YKK has over 24 years of working experience with the Malaysian Government, holding diverse roles in SIRIM, the Ministry of Science, Technology & the Environment and MIGHT, a special unit of the Prime Minister's Department. In 1999, he left the government to set up Mindbloom Conslting, his own innovation consulting practise with himself as the Chief Mind Unzipper.

 Dr YKK has written and published 9 books on creativity. His best selling book (reprinted 16 times), "You Are Creative – Let Your Creativity Bloom" has been published in five languages. It has received the endorsements of CEOs, professionals, managers, students, teachers, parents and other prominent personalities from all over the world.

Patent 2 Profit Advanced 3 days workshop
Modules :-
  1. Overview of the Nature and Functions of IP Rights
  2. Patents and Information
  3. Introduction to Patent Claims & Statement of Invention
  4. Practical Guide for Drafting Statement of Invention & Claims
  5. Workshop on Drafting of Patent Claim & Statement of Invention
  1. Understanding Innovation and IP
  2. Idea Creation Workshop
  3. Introduction to TRIZ
  4. Design Conceptualization
  5. Strategic Product Road Mapping
  1. Fundamentals of IP Rights: Legal Requirements & Procedures
  2. Functions of Intellectual Property Rights
  3. IP Monetisation Strategy for Small & Medium Industry (IP Owners)
  4. Strategy Workshop Session : Government Grant Workshop
  • Introduction to patent
  • What is a Patent?
  • Why do you need a Patent?
  • Case Study: How to build IP Assets?
  • Activity: What is your Patent Strategy Canvas

Break and Discussion – Which area in your business will benefit from patent

  • Introduction to Triz
  • How to Innovate Triz Inventive Principles
  • Case Study: Company that successfully apply TRIZ and example of how it helped to create new business, save cost, grow business
  • Activity: What is your Triz Strategy?

Discussion and Exercise: Apply TRIZ to create idea in your business

  • Introduction to Patented Technology
  • Case Study: Successful IP/Technology Commercialisation Case Studies From Malaysia
  • Activity: Plan your Roadmap of IP/Technology Commercialisation

Workshop and Discussion: Having a working group session to start draft patent (Generic)

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